Consumer Response to Point of Purchase Advertising for Local Brands
نویسندگان
چکیده
منابع مشابه
The Normative Impact of Consumer Price Expectations for Multiple Brands on Consumer Purchase Behavior
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ژورنال
عنوان ژورنال: Journal of Agricultural and Applied Economics
سال: 2013
ISSN: 1074-0708,2056-7405
DOI: 10.1017/s1074070800004715